The Newest Fashion Statement? Bayong!
Yes, the ‘bayong’ is back!
Eco Waste Coalition and Miss Earth Foundation started the campaign to encourage people back to the tradition of bringing their own bags when they do groceries. Do you still remember the days when you did go to the wet market using these bags?
Big supermarkets and department stores soon caught on the trend. Now, SM Supermarket has its own green bag given away for free to customers who spend more than P500 on Unilever products. Rustan’s sells its own bag, so do several trendy bookstores like The Bound Bookshop. In fact, other eco-conscious stores started selling reusable bags, such as this “I am Not Plastic” muslin shopping carry-all.
In fact, the fashion runway got in on the trend too, with these Louis Vitton reusable ’shopping’ bags that are very popular in Hong Kong and balik-bayans travelling back and forth from Hong kong.
Apparently, Marc Jacobs designed these tote bags that made fans out of celebrities Reese Witherspoon, Eva Longoria, Vanessa Minnillo, Jessica Alba, Lindsay Lohan, Jessica Simpson and many others. Check it out - doesn’t it look like your mother’s ’sako pam-palengke’?
Some others call these bags “sakonite” for “sako” (plastic) and (Samso)nite.
Thanks to Grace of Filipina Soul for the article. - John Soul
